ArchivesMobilePaid Search First Website Interstitials, Now Mobile App-Install Ads in Google Crosshairs Not long after declaring that it would devalue, for search ranking purposes, website content that…acadminSeptember 10, 2015
ArchivesPaid SearchSEO What’s Behind Google’s About-Face On Interstitials? So Google has decided that interstitial ads aren’t such a great idea after all. After…acadminSeptember 10, 2015
ArchivesPaid Search Driving Branded Traffic Effectively While Maximizing Clicks By Maureen Anderson It’s the age-old question that every search marketer has heard from their…acadminAugust 27, 2015
ArchivesPaid Search From BackRub To DoubleClick: Google’s Path To Digital Marketing Behemoth By Acronym Staff When Google began life as an alternative search engine, its business, initially…acadminJuly 30, 2015
ArchivesPaid Search Coping with the Consequences of Baidu’s Secure Search Rollout By Sha Salim Introduction In 2011, in an effort it said was to protect the…acadminJuly 30, 2015
ArchivesPaid Search Welcome Back, Yahoogle! Or was that… GooHoo? By Sam Hollingsworth Never a dull moment in the search business. The pre-holiday Fourth of…acadminJuly 2, 2015
ArchivesPaid Search Microsoft To Bing: You’ve Got AOL Search in 2016 By Nate Ford and Peter Semetis With this month’s announcement that Bing will begin powering…acadminJuly 2, 2015
ArchivesPaid Search Retargeting Consumers In The ‘See’, ‘Think’ & ‘Do’ Stages By George Gutierrez Retargeting (or remarketing) is one of the most commonly used tactics for…acadminJune 18, 2015
ArchivesPaid SearchSEOTech In The World Of Spoken Search, Viv Lurks In The Shadows Of Cortana, Google Now And Siri The race for the best artificial intelligence-fueled, voice-enabled digital assistant gets more competitive with each passing…acadminJune 18, 2015
ArchivesPaid Search Google’s Transactional Evolution: Buy Buttons, Now On Tap And TrueView By Ilya Cherepakhin and Gregg Manias To even the casual observer, Google clearly has…acadminJune 4, 2015