Uncategorized What Meta’s antitrust trial means for advertisers The platform’s ad ecosystem is under legal fire — and the ripple effects are already…Anne ChristensenApril 22, 2025
Brand EngagementContent MarketingPaid Media De-stress Your Media Strategy This isn’t just about wellness. It’s about brand relevance Stress isn’t just a cultural trend…Anne ChristensenApril 21, 2025
OptimizationPaid MediaPaid SearchPaid Social Walk the Talk: 3 Earth Day Activations That Got It Right There’s a way for your brand to speak to what your audience values. These five…Anne ChristensenApril 18, 2025
Content Marketing Does Your Media Plan Need a Spring Cleaning? A seasonal reset isn’t optional. It’s overdue. You’re not imagining things: campaigns are aging faster…Anne ChristensenApril 18, 2025
Paid Media 1 Week Later: Does Anyone Still Care About Those Super Bowl Ads? Discover how top brands sustain engagement in our latest Fast 5.John Peter SpearFebruary 14, 2025
eCommerce / RetailPaid Media From Imports to Impressions: Navigating the Tariff Turbulence Learn how potential tariffs could impact your advertising strategy. Download Fast 5 now.John Peter SpearFebruary 6, 2025
AI / Machine Learning DeepSeek Just Upended AI’s Power Structure Discover how DeepSeek's affordable AI models are shaking up the industry and impacting global markets.…John Peter SpearJanuary 29, 2025
Paid MediaPaid Search Uncovering Google’s Latest: First Look at Search Max Some advertisers discovered Google's long-rumored Search Max in ad accounts. Could it revolutionize search advertising?John Peter SpearJanuary 27, 2025
Paid Media Google’s Call to Action: What it Means for Advertisers Google's plea against state regulations could mean higher costs for advertisers. Learn more in our…John Peter SpearJanuary 24, 2025
Paid Media Navigating the LA Fires: How Advertisers Can Rise to the Challenge LA fires challenge advertisers to respond thoughtfully. Get our insights and recommendations.John Peter SpearJanuary 16, 2025