Insights & NewsSEOUncategorized 7 Reasons Why & How B2B Enterprise Brands Should Invest in SEO Many executives have now heard that SEO is one of the most important digital marketing…AcronymJuly 21, 2021
Inside AcronymInsights & News Global footprint and holding companies? Work with citizens of the world instead. I remember my first global pitch when we (Acronym) opened our Asia Pacific regional office…AcronymJuly 13, 2021
Insights & NewsSocial CommerceSocial Media Paid and Organic Social Media: A Tale of Synergy on Social Media Day Happy Social Media Day! Paid and organic social media are more often than not put…AcronymJune 30, 2021
Insights & NewsPaid MediaSocial MediaUncategorized Instagram Launches Reels Ads in All Regions Instagram Reels are getting ads. The company announced it’s launching ads in its short-form video…AcronymJune 29, 2021
AnalyticsInsights & NewsPrivacySEO Google Delays Chrome’s Cookie-Blocking for 2 Years Google announced the company is delaying its plans to block third-party cookies until late 2023…AcronymJune 25, 2021
Brand EngagementG-CommerceInsights & News G-Commerce is the New Ecommerce: 5 Ways Brands Drive Revenue Through Gaming Gamification is not a new concept in marketing, particularly from the perspective of securing brand loyalty. Back in 1896, marketers sold stamps…AcronymJune 22, 2021
eCommerce / RetailInsights & NewsSocial CommerceSocial Media The Key Factors Influencing Online Purchases Facebook published a new report, using research derived from Hong Kong and Taiwan, that shows…Michelle CooksonJune 16, 2021
ArchivesInsights & NewsTechnologyVideo Quibi’s Here! But Will it Stay? By Kate McNee -- First, there was Netflix. Then there was TikTok. Now comes a…Michelle CooksonApril 13, 2020
ArchivesInsights & News 4 Ways the Pandemic is Changing Advertising—and What to Do About It By Gellena Lukats -- As I sit here, working from home, tenaciously pausing campaigns that…Michelle CooksonApril 10, 2020
Insights & NewsTechnology Should Google be scared of Amazon? In March 2017, Amazon Advertising Platform pulled a surprise upset, beating out Google's DoubleClick Bid…Michelle CooksonFebruary 1, 2018