Web Analytics Landing Page Testing: Bounce Rate Isn’t Your Only Friend Optimized landing pages are a critical component of analytics. After all, there’s nothing more annoying…Michelle CooksonMay 2, 2014
Web Analytics 5 Ways to Create a Data-Driven Culture Analyze a campaign? No problem. Optimize a conversion funnel? Sure thing. Sell the value of…Michelle CooksonJanuary 14, 2014
Web Analytics Back to Basics: The Importance of Bookmarking and Scheduling Reports Sometimes, it just seems like there are not enough hours in the day to get…Michelle CooksonNovember 2, 2012
Web Analytics Real-Time Reporting: Does Anyone REALLY Care? My Dad always told me the secret to happiness was “to have all of the…Michelle CooksonNovember 2, 2011
Web Analytics Mining for Gold: Bounce Rate Edition I recently attended a webinar given by Google Analytics Evangelist Avinash Kaushik called “Little Changes, Large Results:…Michelle CooksonNovember 2, 2010
Web Analytics Head-to-Head with Jim Sterne: Tips and Tactics from an Analytics Guru MG: This issue we’re blessed by the wit and wisdom of Mr. Analytics himself, the one…Michelle CooksonApril 2, 2009
SEO Decrypting Google’s HTTPS Security Carrot By Winston Burton; VP, SEO Originally published at MediaPost Maybe the folks at the National…Michelle CooksonAugust 30, 2003