1. VIP Event
    On February 28th, Acronym hosted a VIP networking event for those in town for C3 who were invited to the Acronym office in the Empire State Building. The night was concluded by heading up for a spectacular view from the top:
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  2. Winning a Searchie for Most Innovative
    Announced at C3, Acronym is ecstatic and honored to have received a Searchie from Conductor in the Most Innovated category, check this guy out:
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  3. Mike’s Breakout Session
    Acronym CMO, Mike Grehan partnered with SAP’s Crispin Sheridan to talk about creating content around customer intent in their session titled ‘Building Brand Affinity.’
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  4. Closing Keynote Panel
    Industry experts joined Mike Grehan as he lead the closing keynote of C3. Collaborating with Stanley Black & Decker’s Angie Benamati, SAP’s Crispin Sheridan, and Conductor’s Patrick Reinhart, Mike moderated the discussion regarding the impact of voice assistants on the future of search. Read more about the keynote in this Drum article. Image-1
  5. Conductor Searchlight “Legends” In The House
    Two of our team members completed the test during C3 and received Conductor’s Legend Searchlight Certification, Conductor sweetened the deal with these fancy medals:
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The hero image is not attention-grabbing enough. The color and imagery is a bit dull. Could we have something more dynamic? Either something that reads “digital marketing” or a workplace image with people in a creative meeting?